MOONSHOT Energy uses a 2,000+bottle capacity reefer (refrigerated) truck wrapped with MOONSHOT Premium Craft Energy Drink branding. Both the principal owners in addition to employees will distribute approximately 500-1,000 bottles per place to shoppers entering and away from Austin Texas stores. MOON SHOT is surely an eminently drinkable energy drink and is also intended to be enjoyed, so shoppers would be inspired to take one home and drink it at their leisure. There may be you don't need to rush and gulp down a MOONSHOT inside a parking area together might with typical odd tasting energy drinks. With a "caffeine drinker", MOONSHOT is a simple sell. This is a true craft energy drink in a non-craft price. The caliber of MOONSHOT's ingredients is undeniable to anybody who has had the opportunity to compare it's taste to competing artificial canned energy drinks. Cheap in equals cheap out. Quality in equals quality out. - moonshot austin texas
Both the principal owners of MOONSHOT Premium Craft Energy are native Austinites and are currently in talks with distributors and various bars/restaurants (having just "launched" 2 weeks ago). Through the month of March, MOONSHOT will be in locations all around Austin and possibly through the entire Texas. Our plan's to ramp up promotions at bars/restaurants inside the same neighborhood of each and every MOON SHOT Energy drink launch and communicate directly with local patrons how the MOONSHOT craft energy drink they may be enjoying inside their neighborhood bar/restaurant will soon be around inside their neighborhood stores. Additionally, notifications will probably be created for each store launch on the website and social networking.
Being local, March in Austin = SXSW. With the reefer truck and our downtown location + some branded pedicabs, we are going to give away as much as 20,000 bottles of MOONSHOT craft energy drinks up and down Downtown Austin through the 10 days of SXSW. Because of this promotion, each bottle will have a noticeable label/tag stating their availability at select geographic area stores.
By heavily promoting MOONSHOT energy drinks at SXSW in Austin, we might get more traffic at local suppliers and also gain a foothold for a future MOONSHOT rollout nationally. For us, there is no better demographic to target than 24x7 tweeting energy drink-craving SXSW'ers who often want a natural and premium craft energy substitute for artificial and economical energy drinks. - moonshot austin texas